The Initiative:

The Possibility:

We work with people that want to move differently than their competition. People that question and prod the way things have been institutionalized. They confront complexity with joy and look to be the precedent for the unprecedented. Renee Brewster worked hard to create Double Ivy Tutoring, focused on hiring IV League Graduates to help kids with homework, test prep, and admissions and applications, but she needed the brand to reflect the quality of her service.

Renee was introduced to Verge by a friend who knew we could ignite her already successful tutoring company. We took her through our Greatest Package, a 5 step branding initiative proved to reposition, reinvigorate, and reinvent brands driving business growth and awareness.

Starting with her story, we designed the brand identity, editorial photoshoot, and brand video to reflect her mission to “Tutor with heart.”


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